Tasks, Hours, and Rates - What to Consider When Valuing Professional Services
The pricing of professional services is a crucial aspect for every landscape professionals to understand. It allows the professional the ability to document what is involved to perform the expected services. It also gives the client the ability to understand the scope and magnitude of the effort. Accurate scoping and pricing can lead to a successful outcome, satisfied clients, and valued professionals. This session is intended to provide a brief overview of elements that come into play when providing fees for a project.
Aida M. Curtis, FASLA, PLA, AIA
President
Curtis + Rogers Design Studio, Inc.
Aida M. Curtis is a nationally recognized landscape architect with over 40 years of experience advancing climate-responsive design and resilient infrastructure. As Founder and Principal of Curtis + Rogers Design Studio, a leading Hispanic- and woman-owned firm in South Florida, she delivers nature-based solutions that address sea-level rise, extreme heat, and coastal vulnerability while promoting social equity. Aida chairs the ASLA Biodiversity and Climate Action Committee, advising leadership on policies and strategies elevating biodiversity, and climate adaptation across the profession. She serves on the Board of the Landscape Architecture Foundation, championing research, advocacy, and the next generation of climate leaders.
Sahar Teymouri, ASLA
Landscape Designer
Design Workshop
Sahar Teymouri, ASLA, is a landscape designer interested in learning and applying the socio-cultural aspects of design in her work. Her work focuses on utilizing landscape architecture design as a tool to celebrate art, culture, and nature for different projects. She holds a Master of Landscape Architecture from North Carolina State University (2017). Sahar completed her Bachelor of Architecture in Iran (2010) where worked in this field before narrowing down her focus to landscape architecture. She is a recipient of 2019 WxLA scholarship.